Data-driven innovation is not a nice-to-have anymore, it is increasingly becoming an integral part of businesses. Leverage our expertise and resources to stay ahead of the curve.
Our customer journey usually revolves around three sequential steps, starting with a strategy workshop, where we discuss with our client’s decision makers how to reach organizational goals through data-driven methods. These might include, but are not limited to, optimizing sales channels, reducing risk exposure or competitor analysis. In these workshops, we usually define 1-3 key goals for which PeakData then develops proof-of-concepts. These PoC’s are crucial, since they allow to explore the feasibility of a project at low risk for failure. Furthermore, they allow to estimate the return-on-investment (ROI) of implementing a full solution out of a PoC later on. The last step is the implementation and subsequent lifecycle management of full projects resulting out of PoC’s.
|Strategy Workshops||Proof-of-concept||Project||Lifecycle Management|
|Goal||Find use cases to tap the potential of internal and external data for your organisation||Show that there is merit in pursuing a project. Evaluate ROI||Iteratively implement project to materialize ROI within your operative business processes||Maintain deployed project to continue serving customer|
|Outcome||Business Use Cases||AI-infused Software prototype||AI-infused Software||Uptime & Safety of Software|
|Why choose us?||Experience, Open Innovation||Crowdsourcing, Flexibility, Pricing||Experience, Crowdsourcing, External Data||Experience|
|Billing Unit||Free if followed by Proof-of-concept||Fix price based on size. 20% off if followed by project||Number of fulltime days||Fix monthly price defined during project implementation|
|Typical duration||Hours||Weeks||Months||Product lifetime|
To unlock the value of your company’s data it is important to bring together deep business understanding with technical know-how, such that the right business cases are derived with both tangible value proposition and clear technological feasibility. We organise workshops where we help decision makers to identify these use-cases and outline a clear path towards establishing their feasibility.
As a means to spark ideas for business use-cases, you can optionally decide to deploy our crowdsourcing based Open Innovation tool within your organization and have your employees seed possible starting points.
Generating sales leads is difficult and frequently involves time-intensive research across the various media to better understand who are the active player on the market. Even if done minutely, promising leads might fall through the cracks and lead to your sales team underperforming. We have developed a tool to facilitate this process and ease the work of sales teams.
Map the competitive landscape and augment it with customer signals on your
competitors to find new opportunities.
We are utilizing our web monitoring tools to monitor the products and marketing strategies of other actors active in your field. With this toolset, you will be able to receive a comprehensive overview on the market, learn about the promotions and major marketing moves of your competitors, and stay with a hand on the pulse of the market
See how customers typically behave and optimise it towards your benefit: reduce churning and tap into cross-selling opportunities. It is often hard to foresee how your customers will act in the near future when the contract expires. We offer predictive analytics to:
Data Science projects are a special case of IT projects: Their outcome can usually not be guaranteed. Before assessing the predictive power of data, it is not clear how well a given Data Science Problem can be solved. Therefore, it is crucial to establish a proof-of-concept before actually engaging into a full Data Science project.
PoC’s are developed for each Action Items prioritized in preceding Strategy Workshops. In case you already have Action Items in mind without involving us in a Strategy Workshop, you can anyway use our expertise and resources to develop an actual PoC.
Besides testing the predictive power of data for a full project, a PoC also gives you insight into working with us without long-term commitment.
The deliverable of a PoC is a web platform that envelopes a prediction model or BI tool to be prototyped. Additionally, you can choose your PoC to come with crowdsourcing extensions, that allow you to spec out the needs of the target user base directly. These specs ensure, that the actual users of a system are in the loop and that their feedback is heard in a follow-up project by design.
Once the feasibility of a project has been established, we develop projects guided by your specs in an iterative fashion. By following an agile approach with iterations/sprints that last no more than a few weeks, you can influence the development of your solution with short latency. At the end of each sprint, your solution is installed in a test-environment, such that you can see where we stand. Finally, the solution is deployed in a production environment - depending on your internal compliance requirements, you will not need to involve your IT department at all.
One of the largest Swiss pharma companies was interested to better understand the landscape of potential customers. Heeding our clients' business use case, we built a solution which is automatically identifying and filtering all potential customers according to the predefined criteria.
This allows to better understand market penetration of the company in different countries, domains and types of diseases. The developed tool saved the company’s sales team the laborious work of manually identifying and monitoring the list of potential customers and helped them to drive their sales.
One of the biggest hospitals of Switzerland was interested to explore an option to identify patients eligible for clinical trials through social media channels. Together we built an online platform that is automatically analyzing social media where people discuss their conditions and identifies potential candidates based on the self reported conditions.
The platform is providing cumulative information about the patients in different geographical areas and identifies hubs of eligible patients.
The platform is based on public, anonymous data. It fully complies with the Swiss data protection regulation and with GDPR
Upon deployment of a solution into a production environment, you can secure its functionality using a maintenance contract.
Maintenance contracts are flexible agreement that allows our clients to secure the smooth functioning of the existing as well as newly deployed data-driven systems. We will evaluate the required effort and offer you a flexible contract where you decide on the level of support. Even though the offer strongly depends on the type of solution developed, you will be given the choice between three models:
|Goal||Ensure core functionality of the platform in non time pressing production deployments||Ensure core functionality in time pressing production deployments||Ensure full functionality of platform and regular maintenance of crowdsourcing component|
|Latency||1 Week||1 Day||1 Day|
|Pricing||Monthly, percentage of solution cost|